During the COVID-19 pandemic, yard card businesses boomed as people looked for creative, safe, and contact-free ways to celebrate special occasions. But now that we're past those days, some might wonder if the yard card business was just a passing trend. The truth is, yard card businesses are more profitable now than ever, and we’re here to tell you why it’s a great time to either start or expand your yard card business.
So, why is now the perfect time to get into yard carding? Let’s dive into the reasons that prove the yard card trend is here to stay and more profitable than ever!
Increased Demand for Unique Celebrations
Even as life returns to normal, people have developed a taste for unique and personalized celebrations. Birthdays, anniversaries, graduations, baby showers, retirements, and other milestones are still being celebrated with flair. Yard card displays provide a standout way to make these events memorable. Post-pandemic, people are more inclined to go all out to make up for lost time with loved ones. This means a growing market for those who offer eye-catching, personalized yard displays.
Pro Tip: Check out Yard Card Planet’s wide range of yard card designs to ensure you have a diverse selection to cater to all occasions and client preferences.
Word-of-Mouth and Social Media Growth
The power of social media can’t be overstated. During COVID-19, yard card displays became a sensation on platforms like Instagram, Facebook, and TikTok. These platforms continue to drive business today, with happy customers sharing their celebrations online. A single post of your beautiful display could reach hundreds or even thousands of potential customers.
Engage your audience with high-quality photos and videos of your displays, and encourage your clients to tag you in their posts. A small investment in social media can yield significant returns in exposure and new bookings.
Expanded Opportunities Beyond Private Events
Yard card businesses are no longer just about birthdays or anniversaries. Schools, businesses, and local organizations are increasingly using yard cards for various events and promotions. Think of grand openings, corporate milestones, school events, fundraisers, and seasonal greetings. This expansion opens up new revenue streams that weren’t as prevalent during the pandemic.
By diversifying the services you offer, you can tap into these broader markets and keep your business booked year-round.
Evolution of Yard Card Designs and Techniques
One of the most exciting developments in the yard card industry is the evolution of designs and techniques. During the pandemic, yard cards primarily featured simple messages and basic designs. However, as the industry has grown, so has the creativity of the displays. Today’s yard card designs are more vibrant, larger, detailed, and customizable than ever before.
Yard carders are using advanced techniques such as layered designs, 3D effects, and thematic setups to create stunning displays that go beyond the traditional “Happy Birthday” signs. These innovative techniques allow for greater personalization and creativity, making each display unique and memorable. Learning these techniques can really make your business stand out from others in your area thus bringing you more business and becoming the go to yard card company.
Design Tip: Stay ahead of the curve by exploring the latest yard card design options at Yard Card Planet. We have everything you need to create unforgettable yard card displays.
Flexibility and Low Overhead Costs
Starting a yard card business requires relatively low overhead compared to other business ventures. You don’t need a brick-and-mortar store, extensive inventory, or a large team of employees. This flexibility makes it an ideal side hustle or full-time job. You can manage your schedule, control your workload, and scale your business at your own pace.
The low cost of entry and scalability make yard carding a smart choice for entrepreneurs looking to maximize profits with minimal risk.
Business Tip: Yard Card Planet offers affordable starter kits with everything you need to get your business up and running quickly as well as different kinds of stakes.
Growing Popularity of Local and Personalized Services
Consumers today appreciate local businesses and personalized services more than ever. Yard card businesses offer both: local entrepreneurs providing a personalized service tailored to each client’s specific needs. This is a powerful selling point in today’s market.
By emphasizing the personalized touch you bring to each display and your role as a local business owner, you can attract clients who value these qualities.
Marketing Tip: Highlight your local roots and personalized service in your promotional materials and social media posts. Showcase stories of how your displays have brightened someone’s special day!
Seasonal and Holiday Opportunities
Another reason yard card businesses continue to thrive is the seasonal and holiday opportunities. There’s always something to celebrate: Halloween, Thanksgiving, Christmas, New Year, Valentine’s Day, Easter, and more. Each season and holiday is an opportunity to offer themed yard card displays that capture the spirit of the moment.
Holiday Tip: Stock up on seasonal and holiday-specific yard cards from Yard Card Planet to ensure you’re ready to meet demand throughout the year.
The Joy of Bringing Happiness to Others
At the end of the day, yard card businesses are about spreading joy. The smiles on your clients' faces when they see your beautiful display make this job not just profitable but incredibly rewarding. By delivering happiness, you create emotional connections that lead to repeat business and referrals.
Yard Card Planet: Your Partner in Success
Starting and growing your yard card business doesn’t have to be a solo journey. At Yard Card Planet, we’re here to support you with everything you need to succeed. From a vast selection of yard card designs and supplies to expert tips and resources on our private Facebook Yard Card Group, we’re your go-to source for all things yard cards.
Explore our website today and discover how Yard Card Planet can help your yard card business thrive in this exciting, ever-growing industry. We offer unbeatable pricing, exclusive designs, and a range of accessories to keep your inventory fresh and your clients coming back for more.
Now is the Perfect Time to Start or Expand Your Yard Card Business
The yard card business is far from a fleeting trend. It’s a dynamic, growing industry filled with opportunities for those ready to take advantage. With increased demand, new markets, low overhead costs, and a supportive community, there’s no better time to start or expand your yard card business.
Ready to take the next step? Visit Yard Card Planet today and get everything you need to turn your yard card business into a thriving venture!